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Howie Mandel displaying jewelry with Ice Dazzle packaging in a snowy setting

Just, Perfect

VVX™ Lab Diamond Line

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Born in the lab, not ripped from the earth. VVX™ Lab Diamonds

Flawless.

A borderline psychotic level of detail. Every facet, every setting, every polish is executed with an obsessive pursuit of perfection. No compromises.

Arctic.

The cool, crisp, undeniable allure of our iconic Ice Blue. A frosted elegance that is subtle, intentional, and impossibly chic. It's the color of innovation.

Two hands touching with a ring, reflected on water with blurred lights in the background
Two hands touching with a ring, reflected on water with blurred lights in the background

Allure.

An irresistible magnetism. We design to charm even the hardest to impress, creating pieces that are not just worn, but experienced.

Three Ice Dazzle brand lab diamond stud earrings on a light gray background

VVX Lab Diamonds

Diamonds, Redefined

The VVX™ standard guarantees virtually flawless diamonds in terms of symmetry, color, and clarity, representing the pinnacle of modern lab production.

VVX™ Diamond vs. UltraLux™ Moissanite

Compare our premium gemstone collections

VVX™ represents our premium line of lab-grown diamonds. These are real diamonds, chemically and physically identical to mined diamonds, created in a controlled laboratory environment. VVX™ diamonds offer exceptional brilliance, fire, and durability with a perfect 10 on the Mohs hardness scale. They are ethically sourced, environmentally sustainable, and provide the same luxury and prestige as natural diamonds at a more accessible price point.

UltraLux™ is our signature moissanite collection, featuring lab-created silicon carbide gemstones with extraordinary brilliance. Moissanite has a higher refractive index than diamonds, creating more rainbow-colored flashes of light. With a hardness of 9.25 on the Mohs scale, UltraLux™ moissanite is incredibly durable and perfect for everyday wear. It offers exceptional value, allowing you to enjoy a larger, more brilliant stone at a fraction of the cost of diamonds.

The main differences lie in composition, optical properties, and price. VVX™ lab diamonds are pure carbon with classic diamond brilliance, rated 10 on the Mohs scale, and positioned as a premium investment. UltraLux™ moissanite is silicon carbide with more colorful fire, rated 9.25 on the Mohs scale, and offers exceptional value. Both are ethically lab-grown, incredibly durable, and visually stunning. Your choice depends on personal preference for optical characteristics and budget.

Choose VVX™ lab diamonds if you want the prestige and classic beauty of a real diamond with traditional white sparkle, maximum hardness, and are comfortable with a higher investment. Choose UltraLux™ moissanite if you prefer more colorful brilliance, want a larger stone for your budget, or prioritize exceptional value without compromising on beauty or durability. Both options are ethical, sustainable, and will last a lifetime. Consider visiting our showroom or requesting samples to see the difference in person.

Feature VVX™ Lab Diamonds UltraLux™ Moissanite
Composition Pure carbon (C) Silicon carbide (SiC)
Hardness 10 on Mohs scale 9.25 on Mohs scale
Brilliance Exceptional fire and sparkle Higher refractive index, more rainbow flashes
Durability Extremely durable Highly durable
Price Premium investment Budget-friendly luxury
Sustainability Ethically lab-grown Ethically lab-grown